Education
Makeup Essentials Online Course Experience
This video highlights the interactivity inside the Face portion of Makeup Essentials in under 2 minutes. 
Makeup Essentials Curriculum Example
This video provides real-time interaction snippets of the Eyes portion of Makeup Essentials Online. 
Makeup Essentials
This comprehensive program is designed to assist with onboarding and level setting your beauty team with a systematic approach. The standards set forth in this program are those you will find credible, sustainable and without bias. The content is designed with a mixture of learning styles; auditory, visual and kinesthetic. The module is hosted online and is SCORM compliant, which means it can be seamlessly implemented into your corporations personal LMS. Your corporation can also personally brand the program to reflect company standards, products and culture. Throughout the program the learner will engage in interactive curriculum, checkpoints for comprehension, do’s and don’t popups, and brush callouts. Downloadable cheat sheets can be easily accessed for more complicated subjects such as color theory. A final test and survey can be included to measure the learners overall success rate and satisfaction with their company’s education requirement.
Your team will learn:
• Sanitation for proper cleaning, sanitizing and disinfecting
• Color Theory for foundation matching and color correcting
• Brow Application for placement, enhancement and correction
• Eye Shadow/Liner Application for placement, enhancement and correction
• Lash Application for correct choice and placement of false lashes
• Lip Color/Liner Application for placement, enhancement and correction
• Product Types and Interactions for water, silicone, and oil based products
• Tool Usage for proper application

Brow Essentials
This comprehensive Brow Application program will facilitate how to properly service a client by equally assessing their wants and needs. The learner will know how to choose the correct cosmetic for their client and be able to properly create or correct an appropriate brow application.
Your team will learn:
• Brow assessment
• Brow placement
• Brow correction
• Brow styles
• Brow product texture and finish
• Brow product solutions for the customer
• Brow product ingredients
• Cosmetic retailing


Color Theory, Foundation Matching and Contour/Highlight
This comprehensive Color Theory program will facilitate how important color theory is to selecting the right product for the client. By introducing the color wheel, tints, tones and shades the learner will have the ability to select the proper concealer, color corrector, foundation and contour/highlight for their client.
Your team will learn:
• Primary, Secondary and Tertiary Colors
• Tints, Tones and Shades
• Undertones
• Foundation Matching
• Color Correcting
• Contour/Highlight application
• Foundation texture and finish
• Foundation product solution
• Foundation product ingredients
• Cosmetic retailing



Sanitation Standards
This comprehensive Sanitation Standards program demystifies what steps are essential for keeping your team and customer safe from bacteria and blood-borne pathogens. It also covers the importance of product care and how to properly educate the client. This program includes a certificate of completion to show the customer that your company has taken the necessary steps to train your team properly. 
Your team will learn:
• How to identify harmful diseases on the face
• Understand the effects of blood-borne pathogens
• How to properly clean/sanitize/disinfect various  
  tools, products and surfaces
• How to eliminate cross contamination
• How to properly use and disinfect testers
• Retail focus


Eye Essentials
This comprehensive Eye Application program will facilitate how to properly service clients by equally assessing their wants and needs. The learner will know how to choose the correct cosmetic for their client and be able to properly create or correct an appropriate eye application.
Your team will learn:
• Eye assessment
• Product placement to enhance or correct
• Appropriate styles
• Color selection
• Shadow and liner cosmetic texture and finish
• Shadow and liner cosmetic ingredients
• Cosmetic retailing


Lip Essentials
This comprehensive Lip Application program will facilitate how to properly service a clients by equally assessing their wants and needs. The learner will know how to choose the correct cosmetic for their client and be able to properly create or correct an appropriate lip application.
Your team will learn:
• Lip assessment
• Product placement to enhance or correct
• Appropriate colors and styles
• Cosmetic texture and finish
• Cosmetic ingredients
• Cosmetic retailing


Tool and Brush Essentials
This comprehensive Tools and Brushes program will facilitate how to best utilize brushes during an application and how to suggest cosmetic brushes and tools for a client's at home use. Learners will know the difference between a variety of natural hairs and a variety of synthetic hairs. In addition, your team will know what different tools are used for how they compliment the cosmetic sale.
Your team will learn:
• What brushes to use on each area of the face
• Natural hair vs. synthetic hair
• How to properly care for and disinfect your professional brushes
• How to introduce different tools and brushes to your customer
• Cosmetic retailing


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